The Visionary Mascara
The Visionary Mascara
The Visionary Mascara
The Visionary Mascara
The Visionary Mascara
The Visionary Mascara
The Visionary Mascara
The Visionary Mascara
The Visionary Mascara

The Visionary Mascara

High-Performance Mascara for Lifted, Defined Lashes
Precio normal$26.00
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✔ Resists flaking and smudging. 

✔ Rocket shaped brush to reach every lash. 

 ✔ Lightweight, buildable wear. 

 ✔ Vegan, no beeswax, made for sensitive eyes

A high-performance mascara engineered with a dual-zone, rocket-shaped brush and a lightweight, buildable formula to lift, define, and volumize every lash. Designed for precise application, comfortable wear, and clean definition from root to tip.

Reaches the lashes other mascaras miss.
The rocket-shaped brush gets into small lashes, inner corners, and lower lashes with precision, while the wider base builds lift and volume from the root.

Flexible volume without the weight.
A lightweight, buildable formula that resists clumping and flaking, even with layering.

No crunch. No compromise.
A conditioning formula with shea butter, panthenol, and plant-derived squalane helps lashes stay soft and comfortable, all day.

  • No Beeswax. No Compromise. The Visionary is a vegan formula made without beeswax, parabens, phthalates, formaldehyde-releasing preservatives, or PFAS. 
  • Clean Wear That Lasts. Shea butter, panthenol, and plant-derived squalane help keep lashes feeling soft and flexible, supporting comfortable wear through the day.

Aqua (Water), Acrylates Copolymer, Copernicia Cerifera (Carnauba) Wax, Butyrospermum Parkii (Shea) Butter, Behenyl Behenate, Paraffin, Microcrystalline Wax, Rhus Succedanea Fruit Wax, Butylene Glycol, Styrene/Acrylates/Ammonium Methacrylate Copolymer, 1,2-Hexanediol, Steareth-2, Stearic Acid, Palmitic Acid, Hydrogenated Palm Oil, Aminomethyl Propanol, Acacia Senegal Gum, Xanthan Gum, Panthenol, Squalane, CI 77499.

Prep: For ultimate lift + volume, start by curling your lashes with our Always Up Eyelash Curler

Application: 

  • Twist, don't pump. Twist and pull the wand out in one smooth motion. Avoid pumping, which introduces air into the tube and can deposit excess product on the brush.
  • Build from the base. Use the wider base of the dual-zone brush to coat lashes from root to tip, creating instant lift and volume.
  • Perfect with the rocket-shaped tip. Use the precision tip to define inner corners, lower lashes, and smaller lashes for a complete, eye-opening look.
  • Layer as desired. Apply additional coats while lashes are still slightly wet to build volume while maintaining separation and definition.

Removal: Remove with your everyday cleanser and warm water. No heavy-duty waterproof makeup remover is required.

You shouldn't have to choose between performance, comfort, and precision.

Every detail is designed to work together. The dual-zone, rocket-shaped brush delivers precision where you need it and volume where you want it, while the lightweight formula creates comfortable, buildable wear.

APPLICATION TIPS

Twist, don't pump:

Twist and pull the wand out in one smooth motion to avoid excess product.

Start at the root:

Use the wider base of the brush to lift and build volume from root to tip.

Define the details:

Use the precision tip to reach inner corners, lower lashes, and smaller lashes.

Build your look:

Using the rocket-shaped brush, layer while lashes are still slightly wet for added volume and definition.

TODO LO QUE QUERÍA SABER

PREGUNTAS MÁS FRECUENTES

No. The Visionary is not a waterproof mascara. It is formulated to resist flaking and smudging through everyday wear while remaining easy to remove with your everyday cleanser, so there's no need for a heavy-duty waterproof remover.

An intensely rich black that adds depth, definition, and contrast for a bold, eye-opening lash look.

For our classic strip lash wearers, apply The Visionary to the lower lash line only. Do not apply it to the strip lashes or to the inner corners, as removing mascara from those areas can disturb the placement of the lash.

For our pre-glued Pop-On wearers, mascara should never be applied directly to the clusters, as doing so can shorten wear time and disturb the fibers. Instead, apply The Visionary to the lower lashes only to complete the eye look while preserving the integrity of the Pop-Ons.